In the current dynamic business environment, efficiently managing interactions, automating processes, and enhancing customer experiences are top priorities for companies seeking to maintain a competitive edge. Creatio Copilot, the AI assistant integrated into the Creatio platform, serves as a valuable asset in achieving these objectives. One of the core features of Creatio Copilot is intents, which drive intelligent automation and optimize workflows.

What is a Creatio Copilot Intent?

An intent is a defined goal or action that the AI assistant, Creatio Copilot, can execute in response to user input. It represents what the user wants to accomplish, such as “create a new lead,” “schedule a meeting,” or “process a refund request.” Intents allow Creatio Copilot to understand user instructions, process them intelligently, and trigger the appropriate actions in the Creatio platform.

With intents, Creatio Copilot can interpret user input in natural language, determine the appropriate context, and execute tasks autonomously. This results in reduced manual effort for users, fewer administrative burdens, and streamlined business processes.

Custom Intents

Creatio provides several out-of-the-box intents that can handle common CRM tasks such as managing contacts, creating opportunities, or sending emails. However, the core strength lies in the ability to create a custom intent tailored to address the unique needs of a business.

The following examples illustrate how custom intents can benefit organizations:

  1. Customer Onboarding Assistance
    • Consider a financial services company that frequently needs to onboard new clients. A custom intent like “Customer Onboarding Assistance” could guide new clients through the onboarding process by collecting necessary documents, validating personal information, and creating client records. This intent could also notify relevant teams to follow up, ensuring a seamless onboarding experience.
  2. Vendor Compliance Verification
    • For businesses that need to verify vendor compliance with regulatory standards, a “Vendor Compliance Verification” intent can automate the collection of compliance certificates and validate them against predefined criteria. This ensures that all vendors meet regulatory requirements before they are approved, reducing manual checks and accelerating the verification process.
  3. Maintenance Request Handling
    • For companies that provide equipment or facility management services, a “Maintenance Request Handling” intent can automate the collection of maintenance requests from clients. It can gather all relevant details, schedule maintenance visits, assign technicians, and notify customers about the status of their requests, ensuring that maintenance issues are addressed promptly.

These custom intents not only save time but also enhance engagement, provide transparency, and ensure that critical data is captured accurately and in a timely manner.

The Value of Custom Intents

Custom intents in Creatio Copilot provide businesses with opportunities to automate specific, often complex workflows, enhance customer and partner engagement, and reduce manual workload. Whether it involves collecting supplier data, managing franchise inquiries, or handling event participation, custom intents serve as an effective tool for transforming user requests into actionable business processes.